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Articles tagged with: Social Media

FIU Business’s use of social media wins national award.

FIU Business’s use of social media wins national award.

For the second consecutive year, Florida International University’s (FIU) College of Business Administration was selected as the winner of the National Association of Graduate Admissions Professionals’ (NAGAP) award for promotional excellence, the longest-standing award granted …

How fresh is your brand? Entrepreneurs make over their view of work.

How fresh is your brand? Entrepreneurs make over their view of work.

Jacqueline Whitmore spends each year pursuing a fresh objective – a professional initiative designed to improve her outlook on business, develop new products or marketing campaigns, and set her on a new course.
Last year, she …

Noticiero Univision special report on Social Media, Part II

Noticiero Univision special report on Social Media, Part II

Luis Casas, Director of Marketing, Communications & Recruiting for the FIU College of Business Administration, is interviewed as part of a Noticiero Univision special report on Social Media.
Sociedad virtual, Parte II: Las razones y …

Noticiero Univision special report on Social Media, Part I

Noticiero Univision special report on Social Media, Part I

Luis Casas, Director of Marketing, Communications & Recruiting for the FIU College of Business Administration, is interviewed as part of a Noticiero Univision special report on Social Media.
Sociedad virtual, Parte I: La gente pasa …

Strategic use of social media levels playing field cost-effectively.

Strategic use of social media levels playing field cost-effectively.

Business schools with significant resources—such as full-time public relations personnel—can cultivate relationships with reporters in the hopes of gaining coveted press coverage. Now, thanks to social media outlets such as Facebook, Twitter and LinkedIn, a …

Unique on-campus Microsoft internship builds on social media contacts.

Unique on-campus Microsoft internship builds on social media contacts.

Texting. E-mail. Twitter and Facebook. These communications and social media tools have fast become an integral part of every student’s academic and campus community activities.
Now Stefany Marcelino, a management information systems (MIS) major in the …

Schools get social with CRM.

Schools get social with CRM.

Florida International University (FIU) College of Business Administration is one of the first schools to use the Intelliworks Social Marketing application as part of its student recruitment strategy.
Read DMNews article.

College seizes on creative marketing and recruiting techniques that speak to digital generation.

College seizes on creative marketing and recruiting techniques that speak to digital generation.

From cell phones to Blackberries to social networking, today’s college students of all ages stay connected. To alert prospects to what the College of Business Administration has to offer—ranked programs, well-respected faculty, expert career services, …