Business Alumni Chapter hosts The Graduates Club Business Affairs Forum – "Blue Ocean Strategy" with author W. Chan Kim

The Business Alumni Chapter and the Graduates Club are co-hosting a morning of networking and discussion featuring a presentation by W. Chan Kim, professor of strategy and international management at INSEAD, on Friday, September 16, from 8:00 to 10:00 a.m. at The Bankers’ Club, One Biscayne Tower, in Miami. His presentation, based on his new book Blue Ocean Strategy, which he co-authored with fellow-professor Renee Mauborgne, will challenge commonly-held assumptions about the requirements for strategic success. There is no charge for this event.

Kim also is the Boston Consulting Group Bruce D. Henderson Chair Professor of Strategy and International Management at INSEAD; a board member and advisor to many multinational corporations; an advisor to the European Union; fellow of the World Economic Forum, and is a contributor to The Financial Times, The Wall Street Journal, The Wall Street Journal Europe, The Asian Wall Street Journal, The New York Times, The International Herald Tribune, World Link, South China Morning Post, among numerous other publications.

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