Students show off dual-language sales prowess at FIU’s Global Bilingual Sales Competition.

Students show off dual-language sales prowess at FIU’s Global Bilingual Sales Competition.

Armed with sales savvy in two languages, students from U.S. and international universities joined their FIU counterparts in a challenge: to sell a local advertising package on Comcast Spotlight as part of the 2017 Global Bilingual Sales Competition. Using role-playing techniques, participants had to sell an advertising solution to a South Florida business owner during […]

College of Business students show off their sales savvy in two languages.

With a changing landscape that demands greater focus on critical thinking, analytical skills and the ability to negotiate, business-to-business sales is increasingly capturing students’ attention. At FIU’s College of Business, they’re tackling the selling hands-on. Using role-playing techniques, 42 students in the FIU Professional Sales Program participated in the annual Sales Tournament. At the March […]