FIU Business’s use of social media wins national award.

For the second consecutive year, Florida International University’s (FIU) College of Business Administration was selected as the winner of the National Association of Graduate Admissions Professionals’ (NAGAP) award for promotional excellence, the longest-standing award granted by the organization. No other school has won the award twice since its initial presentation in 1998. According to the […]

Strategic use of social media levels playing field cost-effectively.

Business schools with significant resources—such as full-time public relations personnel—can cultivate relationships with reporters in the hopes of gaining coveted press coverage. Now, thanks to social media outlets such as Facebook, Twitter and LinkedIn, a whole new group of players can be pro-active and get their message out in a very cost-effective way. Case in […]

Unique on-campus Microsoft internship builds on social media contacts.

Texting. E-mail. Twitter and Facebook. These communications and social media tools have fast become an integral part of every student’s academic and campus community activities. Now Stefany Marcelino, a management information systems (MIS) major in the College of Business Administration, is using these same tools as part of a new ten-week internship program brought to […]

FIU College of Business breaks new ground with “Uncommon Thinkers” Facebook application

Are you more of a revolutionary than a visionary? Maybe you fit in with the creative crowd instead. A new Facebook application (http://apps.facebook.com/uncommonthinkers) created by Florida International University’s College of Business Administration will let you know. As part of the business school’s award-winning “Uncommon Thinkers” campaign, the Facebook application asks users a series of questions […]