The 35nd Annual International AMA Collegiate Conference proved a winner, 16 times over, for the AMA chapter in the College of Business at Florida International University (FIU). “Live the Marketing Life” was the theme of the event, held in New Orleans, Louisiana, March 21-23, 2013, at which more than 300 chapters competed.
Chapter awards set high bar.
The AMA FIU chapter won the Silver Chapter award, which continues to place FIU in the top eight chapters within the collegiate division—a position the organization has held consecutively for the past 11 years. The chapter also won Best Use of Chapter Theme for their exhibit “We Found LIFE on Planet Marketing.” In addition, the chapter won 10 awards for its philanthropic efforts in the AMA Saves Lives campaign, based on organ donation, and the Best Video award about the campaign. Finally, the chapter was recognized for hosting the AMA Florida Regional Collegiate Marketing Conference in the fall of 2012.
“Our AMA students are an example of the excellence our students—as well as their dedicated teachers and advisors—bring to their work,” said David R. Klock, dean of the college. “These outstanding achievements make everyone in the business school proud.”
Teams and individuals gain recognition.
The case team— Conny De La Torre, Laura Marrero, Camila Merino and Ernesto Ruiz—took second place for their Donate Life America case presentation, which carried a $2,000 cash award.
Past-President Gabriel Noboa received the Outstanding Student Marketer of the Year award from a field of more than 10,000 contenders.
And, Angela Gers and Oriana Chacon won second place for their efforts in the new Mini Marketing Strategy Competition, which gives competitors just 20 minutes to read a short case and prepare a marketing strategy for a seven-minute presentation to judges.
Other students participating at the conference were Giano Currie, Tiffany Disney, Karelia Garcia, Richard Hernandez, Sarah Mendoza, Guy Monticello, Mallori (Nicole) Moremen, Joel Negro, Pierina Pineda, Solomia Khavko Poder, Christian Ramos, Christian Ricks, Andy Rubio, Cesar Ruiz, Ernesto Ruiz, Daniel Torrens and Krystin Torres.
“All the students gained incredible experience and brought honor to FIU,” said the chapter’s advisor, Tim Dugan Birrittella.
